Top 5 Delivered Meal Kits and Specialty Foods Apps in Italy: Q2 2024 Performance

During the second quarter of 2024, the top delivered meal kits and specialty foods apps in Italy showcased varying trends in downloads, revenue, and weekly active users. Here’s a detailed look at the performance of the leading apps in this category, based on data from Sensor Tower.

Vivino: Buy the Right Wine saw its revenue peak at approximately $675 in early May, after which it experienced a gradual decline, closing the quarter at around $488. Downloads for the app varied throughout the quarter, starting strong with 2.1K in early April but tapering off to around 892 by the end of June. Weekly active users demonstrated a slight downward trend, starting at 39.1K and ending at 32.5K.

HelloFresh: Meal Kit Delivery experienced a consistent pattern in downloads, peaking at 963 in early May before dropping to 530 by the end of the quarter. The app maintained a stable number of weekly active users, fluctuating between 13.9K and 14.8K throughout Q2 2024.

Factor_ Prepared Meal Delivery showed a gradual increase in downloads, reaching its highest point at 188 in late April. Weekly active users also saw a rise, from 198 at the start of the quarter to 494 by mid-June. The app did not generate any revenue during this period.

FROX had minimal download activity, with a peak of 32 in late April. No data was available for weekly active users or revenue, indicating limited engagement and monetization.

EveryPlate: Cooking Simplified recorded very low download numbers, peaking at 11 in mid-April. Despite this, the app maintained a consistent number of weekly active users, hovering around 50 throughout the quarter. Similar to FROX, EveryPlate did not report any revenue during this timeframe.

For more detailed insights and data, visit Sensor Tower.